What It Is:This mascara is the ultimate formula for when more is more.What It Does:Using film-forming technology, it coats each lash in lightweight fibers that lock in place for a high-impact, fanned-out finish and smudge-proof wear. For effortless removal, the tube-like film slides off with warm water.Free Of...- Sulfates, parabens, phthalates, gluten- How To Use It:Starting at the base of the lashes, pull mascara brush straight through from root to tip. One application provides an instant effect, but additional coats add intense definition, length and lift.Clinical Results:- 100% said it instantly lengthened their lashes*- 96% said they would purchase this mascara*- 96% said the brush easily coated every lash from root to tip*- 93% said their lashes looked fanned out and eyes looked more open*- 93% said it was smudge-proof all day*About The Brand:This vegan and cruelty-free mascara is the first permanent addition to Unlocked, a collection supporting the Hourglass mission to unlock the cages of wild animals in captivity. Hourglass will donate 5% of the profits from all Unlocked products to the Nonhuman Rights Project, the only organization in the United States working to secure civil rights for nonhuman animals.*Based on a 1-week consumer test of 32 participants.